About us

OUR STORY

Foundation

Audio Klan is a family owned company founded in 1994. We started as a distributor with specialized showroom, located in the downtown of Warsaw. In the early days, the company was focused on import of hi-fi and high-end products. These were offered through distribution channel composed of specialized audio retailers across Poland and the own store. The product offer at that time was perfectly tailored to the actual needs of music enthusiasts, so both - the store and the offered products soon gained popularity within Polish audiophiles and music enthusiasts.

Foundation

Audio Klan is a family owned company founded in 1994. We started as a distributor with specialized showroom, located in the downtown of Warsaw. In the early days, the company was focused on import of hi-fi and high-end products. These were offered through distribution channel composed of specialized audio retailers across Poland and the own store. The product offer at that time was perfectly tailored to the actual needs of music enthusiasts, so both - the store and the offered products soon gained popularity within Polish audiophiles and music enthusiasts.

Continuous Growth

Through the years, the portfolio of distributed brands and offered product categories has been consequently broadened to cover various types of solutions – from advanced stereo components, through home theater systems and multi-room solutions, up to personal quality audio. We also put great attention to cover various price segments, always offering the best performance and outstanding value for money.

Wide distribution channel presence and retail omnichannel approach give us unique opportunity to build highly tailored strategies for each of distributed brands by selecting the right channel and right approach to the right customer target groups – not only on audio-video segment, but in wide consumer electronics market.

Continuous Growth

Through the years, the portfolio of distributed brands and offered product categories has been consequently broadened to cover various types of solutions – from advanced stereo components, through home theater systems and multi-room solutions, up to personal quality audio. We also put great attention to cover various price segments, always offering the best performance and outstanding value for money.

Wide distribution channel presence and retail omnichannel approach give us unique opportunity to build highly tailored strategies for each of distributed brands by selecting the right channel and right approach to the right customer target groups – not only on audio-video segment, but in wide consumer electronics market.

Distribution network expands

Now Audio Klan represents quite a significant part of Polish audio-video market – with strong distribution channels, composed of electronics retailers, mass merchandisers and audio specialist stores – all around 500 cooperating points of sale in Poland which ensure us, that our customers can easily find our products wherever they live.

Distribution network expands

Now Audio Klan represents quite a significant part of Polish audio-video market – with strong distribution channels, composed of electronics retailers, mass merchandisers and audio specialist stores – all around 500 cooperating points of sale in Poland which ensure us, that our customers can easily find our products wherever they live.

On top of Polish market, Audio Klan has also started developing the international business. With exclusive distribution of some of the premium brands on the Central-Eastern European markets, the company is consequently building its business position with regional distribution partners.

Another step forward the company has recently made is worldwide distribution contract with well-known premium brand, which opens another field of activity and a new chapter in the company growth.

On top of Polish market, Audio Klan has also started developing the international business. With exclusive distribution of some of the premium brands on the Central-Eastern European markets, the company is consequently building its business position with regional distribution partners.

Another step forward the company has recently made is worldwide distribution contract with well-known premium brand, which opens another field of activity and a new chapter in the company growth.

Own retail chain
– another success story

In addition to the distribution activity, Audio Klan has also successfully developed the retail part of the business through specialized chain of stores under the name Top Hi-Fi & Video Design. Nowadays it’s the largest specialized chain in Poland offering wide audio equipment and high-end products. All of these 18 locations are high standard showrooms offering great environment for audio & hi-fi purchases. They are stocked with full range of distributed products (not just top sellers) and equipped with dedicated listening rooms in which customers can experience the products and get the expert advice. Top Hi-Fi & Video Design stores are also the excellent place in which we effectively share the vision and key messages of distributed brands.

Important part of our retail activity is also represented by own e-commerce platform tophifi.pl, which integrates the consumer journey buying experience. It allows customers to check the details of our offer, book a listening session of a desired set of products or place orders with flexible payment & delivery options. Both on-line & off-line activities curried through 18 stores in 13 cities provide unique omnichannel experience on Polish audio-video market.

On top of that, to fulfill specific needs of increasing number of premium customers, we also develop professional custom installation services of premium and high-end in-door and outdoor audio systems.

Own retail chain
– another success story

In addition to the distribution activity, Audio Klan has also successfully developed the retail part of the business through specialized chain of stores under the name Top Hi-Fi & Video Design. Nowadays it’s the largest specialized chain in Poland offering wide audio equipment and high-end products. All of these 18 locations are high standard showrooms offering great environment for audio & hi-fi purchases. They are stocked with full range of distributed products (not just top sellers) and equipped with dedicated listening rooms in which customers can experience the products and get the expert advice. Top Hi-Fi & Video Design stores are also the excellent place in which we effectively share the vision and key messages of distributed brands.

Important part of our retail activity is also represented by own e-commerce platform tophifi.pl, which integrates the consumer journey buying experience. It allows customers to check the details of our offer, book a listening session of a desired set of products or place orders with flexible payment & delivery options. Both on-line & off-line activities curried through 18 stores in 13 cities provide unique omnichannel experience on Polish audio-video market.

On top of that, to fulfill specific needs of increasing number of premium customers, we also develop professional custom installation services of premium and high-end in-door and outdoor audio systems.

Different People, Common Passion

Through the 25 years we knew, that our vision could progress only if we found right people with the same passion for hi-fi and electronics as we did. Now, after all this time we can proudly say that we have reached our goal. Audio Klan is currently a team of over 100 talented people, providing high level of professionalism to our customers and business partners. We share our passion and knowledge with the customers not only in our brand stores or offices but also through engaging and convincing on-line content, communication via Social Media or presence at the largest consumer electronics events.

Different People, Common Passion

Through the 25 years we knew, that our vision could progress only if we found right people with the same passion for hi-fi and electronics as we did. Now, after all this time we can proudly say that we have reached our goal. Audio Klan is currently a team of over 100 talented people, providing high level of professionalism to our customers and business partners. We share our passion and knowledge with the customers not only in our brand stores or offices but also through engaging and convincing on-line content, communication via Social Media or presence at the largest consumer electronics events.

The best qualities of Audio Klan operations are being proved each year with numerous thousands of products sold to satisfied customers, but also by business professionals who have rewarded us with number of prizes, among which we can name Business Gazelle prize for the most developing small & medium business in Poland in several editions through the years or special distinction award for family business companies, given by business magazine Forbes with Family Business Network association in Poland.

The best qualities of Audio Klan operations are being proved each year with numerous thousands of products sold to satisfied customers, but also by business professionals who have rewarded us with number of prizes, among which we can name Business Gazelle prize for the most developing small & medium business in Poland in several editions through the years or special distinction award for family business companies, given by business magazine Forbes with Family Business Network association in Poland.

OUR MISSION

Our mission has remained unchanged since we started back in mid-nineties. We are committed to providing music lovers the best sound quality and true value for money, as their satisfaction has always been our top priority.

Our passion for music is the main driving force that keeps motivating us in our continued search for better sound and the products perfectly matching the needs of our customers. Nowadays, after 25 years of market activity, Audio Klan is not only a highly appreciated distributor of quality solutions in audio-video and home entertainment market. Is also the owner of well-known chain of eighteen “Top Hi-Fi & Video Design” specialized stores with strong e-commerce platform that gives the customers omnichannel experience - which offer a great selection of high quality products, providing professional advice and excellent environment for experiencing sound capabilities of the equipment.

Of course we never stop our quest for perfect sound and the best products. Our mission and admiration for music make Audio Klan a kind of unique in the market, offering not only the great audio solutions, but also sharing its passions with music fans and audiophiles.